A call-to-action button (or CTA button) directs your Page visitors to do something specific, like visit your website or call your store. To add a CTA button, start on your Page. Below your Page’s cover photo, click Add a Button. You’ll see a Preview section at the top that shows what your button would look like.
A Page can only have one CTA button in this spot at a time.
Call-to-action (CTA) buttons are the buttons you use in your website and on your landing pages to guide users towards your goal conversion. It’s the part of the landing page that the user needs to click in order to take the action you want them to take.
How to Add a CTA Button to Your Facebook Page
- Step 1: Log in and go to your business’ Facebook Page.
- Step 2: Click the “Create Call-to-Action” button. …
- Step 3: Choose the CTA button copy. …
- Step 4: Input the link you want the CTA to send users to. …
- Step 5: Select the destination for mobile users. …
- Step 6: Click “Create.”
Here’s how to do it:
- Build your post in the Schedule a Post screen and click Advanced Options.
- Schedule your post as normal and—Step 3 of 5—select your call-to-action button in the Facebook Call-To-Action section. …
- Continue the rest of the posting process as usual.
CTAs look like buttons, but there is no specific “call to action” element. They are often just hyperlinks made to look like buttons so they stand out from the rest of the links on the page or site, and the user perceives them to be more important than other links.
Traditionally, marketers have embraced the best practice to place CTA buttons “above the fold” on landing pages or on the top portion of a web page, which is visible without a user having to scroll.
What CTA means?
Key Takeaways. A call to action (CTA) is a marketing term that refers to the next step or the action that the marketer wants the consumer to take. Calls to action can be as direct, such as a button that says “Buy Now,” or a softer CTA such as “Read More.”
First of All, Select the Facebook page to add multiple CTA. Add any of the buttons mentioned above in the article and then go to page settings. Click on Edit and click the checkbox written: “Allow people to contact my Page privately by showing the Message button.” Click on save changes.
What is CTA in website?
A Call to Action (CTA) on a website is an instruction to the visitor in order to encourage them to take some kind of action. A Call to Action might be simple instructional text, such as “call us now”, “find out more”, or “subscribe to our Newsletter”.