What is social media marketing and its types?

The phrase social media marketing generally refers to using these online services for relationship selling — selling based on developing rapport with customers. Social media services make innovative use of new online technologies to accomplish the familiar communication and marketing goals of this form of selling.

What are the types of social marketing?

There are two types of social marketing: Operational social marketing and strategic social marketing. Operational social marketing is used to change behavior, whereas strategic social marketing is used to form new policies and development strategies.

What are the 6 types of social media marketing?

Six Types of Social Media

  • Social Networks. When most people think of social media, they tend to imagine social networking sites. …
  • Social News. …
  • Microblogging. …
  • Bookmarking Sites. …
  • Media Sharing. …
  • Community Blogs.

What are different types of social media?

The 7 different types of social media

  • Social networking sites. Most of us are familiar with social networking sites like Facebook, Twitter, and LinkedIn. …
  • Social review sites. …
  • Image sharing sites. …
  • Video hosting sites. …
  • Community blogs. …
  • Discussion sites. …
  • Sharing economy networks.
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What are the 5 types of social media?

Types of Social Media

  • Social Networking.
  • Photo Sharing.
  • Video Sharing.
  • Interactive Media.
  • Blogging/Community Building.

What is social media marketing examples?

Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. … The major social media platforms (at the moment) are Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Snapchat.

What is societal marketing example?

A smoking cessation advertisement is an example of social marketing, but if the marketing strategies and techniques used in that campaign focus on increasing the well-being of society, that same campaign can be an example of societal marketing.

What are the six types of media?

Modern media comes in many different formats, including print media (books, magazines, newspapers), television, movies, video games, music, cell phones, various kinds of software, and the Internet.

What are the types of media?

The three types of media are commonly known as news media, social media, and web media, but you might also see them referred to as earned media, shared media, and owned media. Some other forms of modern media are print media, television, movies, and video games.

Which social media is best for marketing?

Some of the most popular platforms for brand development and marketing include:

  • Facebook.
  • Twitter.
  • Instagram.
  • LinkedIn.
  • Snapchat.
  • Pinterest.

What are 10 types of social media?

10 types of social media

  • Social networks. …
  • Discussion forums. …
  • Image-sharing networks. …
  • Bookmarking networks. …
  • Blogging and publishing networks. …
  • Consumer review networks. …
  • Interest-based networks. …
  • Sharing economy networks.
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What are the 10 types of media?

The main types of mass media are newspapers, magazines, television, public broadcasting, commercial radio, music, films, and books. Their contents relevant to politics and government are entertainment, news, and opinion.

What are the 7 functions of social media?

In “Social media? Get serious! Understanding the functional building blocks of social media”, researchers provide a framework that defines social media, which includes seven functional social media building blocks: identity, conversations, sharing, presence, relationships, reputation, and groups.

What are the 6 types of social media and examples?

The 6 Types of Social Media With Examples

  • Social Networks. Examples: Facebook, LinkedIn. …
  • Bookmarking Sites. Examples: Pinterest, Flipboard, Diggs. …
  • Social news. Examples: Digg. …
  • Media Sharing. Examples: Pinterest, YouTube, Vimeo. …
  • Microblogging. …
  • Blog comments and forums. …
  • Social Review Sites. …
  • Community Blogs.