How do I get a Facebook pixel?

Is a Facebook Pixel free?

So, does a Facebook pixel cost any money? No, it’s completely free to set up and install a Facebook pixel and you aren’t obligated to do any advertising with Facebook (this may of course change in the future).

How much does Facebook Pixel cost?

Installing the Facebook pixel is totally free! Advertising on Facebook is not free, of course, but setting up the Facebook tracking pixel is free. The Facebook pixel will even save you money spent on advertising, as you can get more out of your ads.

How do you create a pixel?

How to create a Facebook pixel in Business Manager

  1. Go to Business Settings in Business Manager.
  2. Select your business.
  3. Click Data Sources.
  4. Select Pixels.
  5. Click the + Add button.
  6. Type in a name for your pixel.
  7. Optional: Enter your website URL.
  8. Click Continue.

Can you use Facebook pixel without a website?

Long story short, the answer is no – you cannot use a Facebook pixel without a website, because it needs to be installed somewhere to function correctly. There’s very little point of creating one if you don’t have a website to install it on!

Why is Facebook pixel not working?

Error 2: ‘Pixel did not load’

There are two reasons that this might happen: … There could be an error in your pixel base code. If this is the case, you can try deleting the Facebook pixel code you’ve placed on your website and adding the code again.

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How do I find the pixels of my Facebook website?

Navigate to your website in the Chrome browser, and click on the Pixel Helper icon. The popup will tell what pixels were found on the webpage, and whether they have loaded successfully.

How does a Facebook Pixel work?

The Facebook Pixel works by dropping a cookie that will track visitors on your website so you can reach out to them later, also known as retargeting. Once you advertise to people that have been on your website, you can also use the Facebook Pixel to track their behaviour when they’re back on your website.